This paper explores the unique format and functionality of Facebook Marketplace as a virtual platform for buying and selling goods. Through a comprehensive analysis of user experiences and interface design, the study aims to uncover the factors that contribute to the success and popularity of Facebook Marketplace among users. Findings suggest that the user-friendly layout, integrated social features, and wide...
Read more ↓This paper explores the unique format and functionality of Facebook Marketplace as a virtual platform for buying and selling goods. Through a comprehensive analysis of user experiences and interface design, the study aims to uncover the factors that contribute to the success and popularity of Facebook Marketplace among users. Findings suggest that the user-friendly layout, integrated social features, and wide audience reach are key elements shaping the dynamics of transactions on this platform.
Read less ↑Tags: audience reach, buying and selling, e-commerce., Facebook Marketplace, interface design, online transactions, social features, user experiences, user-friendly layout, virtual platform
Category: Papers